Feiyue, pronounced "Feî-ué" literally means "Flying Forward". Feiyue truly made its debut in 2006 when a French team of sneaker enthusiasts took over the brand, eventually sending them through a series of improvements in both quality and design. Without losing any of its authentic vintage charm, these changes transformed Feiyue into the innovative and trendy brand it is today.

Feiyue sneakers have jumped beyond the French trendsetters and are now being sold in more than 15 countries, with approximately more than 1000 points of sale in France and 100 in the rest of the world.

As a brand, Feiyue remains committed to artistic culture and expressive freedom. Feiyue’s collaborations with artists and creative communities are also a core component of the brand becoming ‘an inspired citizen of the world’.

Feiyue’s strong commitment to being accessible to everyone, makes us a truly unique, creative and universal brand.