Head Honcho Clothing is the freshest streetwear brand to emerge from the streets of South Africa. The Cape Town-based brand has over the past two years designed and produced cool streetwear clothing that appeals to an urban market comprising of trend-loving and boundary-pushing young South Africans.

The company has grown its product line from just T-shirts and caps a season ago to include cardigans, varsity jackets, shorts, hoodies, shirts, tank tops and vest dresses for ladies.

The brand's mission is to blaze a new trail, pioneer new fashion styles and discover new ways of interacting with young urban South Africans. The objective is not only to produce attractive fashion, but also to ensure that the clothing is embedded with a core underlying message.

The brand name itself Head Honcho implies that the clothing is made for people who aspire to be moguls, leaders and achievers. Our motto, ‘Live Progressively’ perfectly encapsulates what the brand stands for.

Head Honcho made its debut at the prestigious Joburg Fashion Week this year. Their fresh gear has been worn by celebrities such as JR, AKA, 5FM's Poppy, DJ Milkshake, Kaizer Motaung Jr, Nonhle Thema, Khanyi Mbau, Bongani Fassie, Lulo Cafe and many others.